What Does Pitchbook Mean?
The pitchbook is a document (typically a PowerPoint presentation) prepared by an investment banker to highlight a company's key attributes. It is usually prepared as part of a sell side engagement to market a company to prospective buyers.The pitchbook is a detailed, data rich document that describes a company's business, provides historical financial information and projections, details on assets, and offers a summary of a preferred transaction structure and steps. The main purpose of a pitchbook is to elicit interest from prospective buyers and generate an expression of interest.